North County design and demand specialist.
A few clients a year, a great team behind every move, and a real feel for what each block is actually worth — design, location, and demand, weighed together.
Twelve neighborhoods I actually know.
From the surf in Cardiff to the equestrian lanes of the Covenant. Every one of these areas has its own pricing logic, its own buyer pool, and its own rhythm — and I've spent years in each.
Encinitas
$1.99MThe cultural heart of the North County coast.
Cardiff by the Sea
$2.35MSurf town, walkable village, real community.
Leucadia
$2.13MEucalyptus, Coast Highway, and bohemian beach cottages.
Carlsbad
$1.52MLagoons, family neighborhoods, and a downtown that's actually a downtown.
Solana Beach
$2.48MCompact, walkable, and steps from the Cedros design district.
Del Mar
$3.85MCliffside estates, the racetrack, and a village that still feels like one.
Rancho Santa Fe
$4.75MEquestrian lanes, mature canopy, and the Covenant.
Olivenhain
$2.75MSemi-rural acreage, minutes from the coast.
La Costa
$1.69MResort living in southeast Carlsbad.
Aviara
$1.95MMaster-planned, lagoon-adjacent, family-first.
San Marcos
$985KInland value, strong schools, university-anchored.
Escondido
$825KThe best dollar-per-square-foot story in the county.
Find the one that actually fits.
I weigh design, location, and demand before I tell you a price makes sense. Pre-MLS access, off-market intros, and underwriting before you fall for it.
More on this →Price it right. Once.
Hand-built comps, no algorithms. Real prep, real photography, and exposure through TheEncinitasReport so day one does the heavy lifting.
More on this →Numbers first. Always.
Pro formas, cap-rate context by submarket, 1031 timing, and a clear-eyed take on STRs and ADUs. Eco-friendly and unique properties are a soft spot of mine.
More on this →A monthly read on the market that matters to you.
Median price by zip. Days on market. Which homes traded over ask, and which quietly came off. Plus a short video where I walk through what actually moved last month — and what it tells us about the next ninety days.
"David priced our Cardiff house in a soft week and we still cleared two over-ask offers in nine days. He just reads the market."
"We toured fifteen homes from Carmel Valley to Leucadia. He told us which three were actually worth the ask. Saved us from one bad call and got us into the right one."
"The pro forma he ran on our duplex actually penciled. Most agents send a Zillow link and call it a day."
In real estate since 2008. And enjoying every minute.
I'm a licensed California agent (DRE #02168977) with HomeSmart Realty West, based in Cardiff by the Sea. I take on a few clients a year on purpose — and I've built a great team around me so your transaction is as easy as it can be.